## Ensure you enable this first!
shopt -s extglob
## Delete all file except file1 ##
rm !(file1)
## Delete all file except file1 and file2 ##
rm !(file1|file2)
## Delete all file except all zip files ##
rm !(*.zip)
## Delete all file except all zip and iso files ##
rm !(*.zip|*.iso)
## You set full path too ##
rm /Users/vivek/!(*.zip|*.iso|*.mp3)
## Pass options ##
rm [options] !(*.zip|*.iso)
rm -v !(*.zip|*.iso)
rm -f !(*.zip|*.iso)
rm -v -i !(*.php)